In 2008 Craige travelled as a NZ Nuffield Farming Scholar. While travelling around the world on his study tour he gained an insight into a wide range of technologies present throughout the world and how they would fit into New Zealand farming systems. One of the greatest things he saw was the potential to reduce costs, environmental pressure and greenhouse gas emissions through more precise management of inputs. This sparked an interest in some specific products that Craige would then introduce into his family's own arable enterprise.
In the same year Jemma completed a year of 'Study Abroad' at Colorado State University as part of her Agricultural Science degree where she undertook papers looking at several aspects of Precision Agriculture. Here she saw the great potential that PA technology offered in increasing the efficiency and sustainability to farming systems across New Zealand.
Agri Optics New Zealand Ltd was launched in 2010. The company has developed rapidly due to our ability to provide clients with quality solutions delivering real value. Our client base now encompasses arable, dairy, horticulture, pastoral and viticulture along with council infrastructure and amenity management.